Paint schemes bringing awareness

Photo by Chris Trotman/NASCAR via Getty Images
Cars pit under the first caution at Charlotte Motor Speedway Saturday night. Various paint schemes in the Cup field featured pink in honor of National Breast Cancer Awareness Month.

By Kenneth Ferguson and Dominic Aragon
October 13, 2014



You may have noticed your favorite driver sporting different colors over the last couple of weeks. With October being National Breast Cancer Awareness Month, various teams have added pink detail to their cars’ paint schemes.

This past weekend at Charlotte Motor Speedway, Brad Keselowski drove his Discount Tire Ford Mustang to victory lane in the Nationwide Series sporting a pink spoiler and trim.

The Sprint Cup garage also featured drivers with alternate pink paint schemes including Clint Bowyer, Danica Patrick and Reed Sorenson.

Sorenson’s No. 36 team, which featured sponsorship from Zing Zang Bloody Mary Mix at Charlotte, included pink on the racecar for the second week in a row. Sorenson talked to The Racing Experts about how supportive the NASCAR community is with National Breast Cancer Awareness Month.

“The whole NASCAR community is really good with breast cancer awareness and bringing awareness to everybody,” said Sorenson, who ran an unsponsored black car at Kansas Speedway last weekend with pink detail and a pink ribbon on the hood. “You’ll see, throughout October, a lot of the teams will have pink cars, so for us, it looks better than white numbers, and we like to bring awareness to everybody that’s involved with it.”

According to the National Breast Cancer Foundation, one in eight women in their lifetime will become diagnosed with breast cancer. In the United States alone, 220,000 women are estimated to be diagnosed with the disease every year. And with the disease being the most diagnosed cancer among women, it is likely you know someone affected or who has been affected by the breast cancer.

Reed Sorenson

“Somebody’s touched by it somewhere, so for us to run it on the car, it helps the cause and we’re happy to do it,” Sorenson said.

What was your favorite paint scheme from Charlotte?
No. 10 Danica Patrick
No. 15 Clint Bowyer
No. 36 Reed Sorenson
No. 22 Brad Keselowski (NNS)
Poll Maker