Cookie Monster, of ‘Sesame Street’, named Brickyard 400 grand marshal
SPEEDWAY, Ind. — Drivers, start your engines and hide your cookies – Cookie Monster is set to serve as the grand marshal for the Brickyard 400.
Famed “Sesame Street” favorite Cookie Monster will give the command to start the Brickyard 400 at Indianapolis Motor Speedway. The track made the announcement Monday on social media.
Shortly after the announcement, Cookie Monster appeared in a separate social media with Bubba Wallace.
Wallace finished fifth after leading 26 of 167 laps in the 2024 Brickyard 400. Coming into this year’s Brickyard 400, Wallace is the first driver above the playoff cutline – 16 points above the cutline after Dover.
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Jonathan Fjeld View All
Jonathan Fjeld is the co-owner of the The Racing Experts, LLC. He has been with TRE since 2010.
A Twin Valley, MN, native, Fjeld became a motorsports fan at just three years old (first race was the 2002 Pennsylvania 500). He worked as a contributor and writer for TRE from 2010-18. Since then, he has stepped up and covered 24 NASCAR race weekends and taken on a larger role with TRE. He became the co-owner and managing editor in 2023 and has guided the site to massive growth in that time.
Fjeld has covered a wide array of stories and moments over the years, including Kevin Harvick's final Cup Series season, the first NASCAR national series disqualification in over 50 years, Shane van Gisbergen's stunning win in Chicago and the first Cup Series race at Road America in 66 years – as well as up-and-coming drivers' stories and stories from inside the sport, like the tech it takes for Hendrick Motorsports to remain a top-tier team.
Currently, he resides in Albuquerque, N.M., where he works for KOB 4, an NBC station. He works as a digital producer and does on-air reports. He loves spending time with friends and family, playing and listening to music, exploring new places, being outdoors, reading books and writing among other activities. You can email him at fjeldjonathan@gmail.com